Life and Success Coach, Piercing & Tattoo Studio Owner & Body Piercer,

Event Organiser and Mother

Work with me

Welcome!

If you have found your way here, it means you're ready for a transformation - ready to step into the life you've always dreamed of.

Your goals, your desires, and even your wildest dreams are within reach.

All it takes is one step. One decision. And together, we'll bring it all to life.

This is your moment.

Lets begin.

Meet your Coach

Hi, I'm Jo - Fully Certified Life and Success Coach,

Piercing and Tattoo Studio Owner & Body Piercer,

Event Organiser and Mother, to my Daughter Lillia.

I’ve been passionate about piercings, tattoos since

my teenage years.

After working in a variety of jobs that left me feeling unfulfilled,

an unexpected opportunity arose to pursue a

career as a piercer.

I took a leap of faith, moving away from my hometown and

into a spare room in a couple’s home in Oxford

to kickstart my piercing career.

Since then, I’ve been piercing professionally since 2012,

and in 2020, I opened my own studio,

Ornate, in my home town in Staffordshire - right when the world was hit by the COVID-19 pandemic.

Despite the challenges of opening a business

during a global crisis, I’m proud to have

achieved UKAPP and APP membership

and recently celebrated my Studios 5th Birthday!

While running my studio and focusing on piercing,

I knew I had more to offer.

After facing some personal struggles, I began exploring ways to improve my mental health and become a better mom, daughter, sister, friend, businesswoman, and most importantly,

someone who could be kinder to myself.

I wanted to truly understand my worth and reach for bigger dreams, knowing I deserved more—and that

I could take others along with me on that journey.

In December 2021, a series of signs and synchronicities led me

to pursue my passion for coaching.

I enrolled in the Jay Shetty Certification School,

and by December 2022,

I was a certified Life and Success Coach.

This transformation not only impacted my personal life but also

made me realize how much I could help others as they navigate their own journey of self-discovery and empowerment.

In 2023, my focus shifted to supporting my sister

through her cancer diagnosis, treatment, and recovery

(she’s now cancer-free!).

Though my coaching business took a backseat during this time, it gave me the space to reflect on my direction and the

impact I wanted to make.

Having been deeply involved in the piercing community for years, I realized that my true calling was to help my peers in this industry achieve everything they’ve ever dreamed of in life.

Now, I’m dedicated to building a community where we

can all grow together—helping each other push boundaries,

reach new heights, and create the lives we truly desire.

This is just the beginning, and I’m here to support you

every step of the way in making your dreams a reality.

121 Coaching Programs

3-Month Coaching Agreement: A Focused Path to Transformation

This 3-month coaching agreement is designed for individuals who are ready to make tangible progress in a short period.

Over three months, we’ll work together intensively to: Clarify your goals and identify areas for growth.

Develop actionable strategies to overcome obstacles and achieve your desired outcomes.

Build lasting habits and shift your mindset for long-term success.

Receive personalized support through weekly coaching sessions, resources, and accountability.

With a clear plan in place, the 3-month contract ensures that you stay on track, make consistent progress,

and experience meaningful transformation.

Whether you're aiming for personal or professional growth, this coaching program offers

structured support and guidance to help you reach your fullest potential.

6-Month Coaching Agreement: Your Path to Lasting Transformation

The 6-month coaching agreement is designed for individuals who are committed to making significant,

long-term changes in their personal or professional lives.

Over the course of six months, we will dive deeper into your goals, challenges, and potential, with a focus on:

Deep Goal Clarification – Identifying both short-term and long-term objectives and aligning them with your values.

Personalized Action Plans – Developing actionable, step-by-step strategies that empower you to make consistent progress.

Sustained Mindset Shifts – Addressing deeper limiting beliefs and replacing them with empowering habits and perspectives.

Ongoing Accountability & Support – Weekly or bi-weekly sessions that provide you with the

structure, support, and feedback you need to stay on track.

Long-Term Growth – Building the tools and strategies that will help you maintain your

transformation well beyond the coaching period.

With a 6-month coaching contract, you’ll experience the time and space to create lasting change.

This contract is ideal for those looking for a deeper, more comprehensive coaching experience

to address complex challenges or achieve ambitious goals.

Elite Mindset Mastery: Premium Coaching Experience

Welcome to Elite Mindset Mastery, an exclusive, high-touch coaching program designed for ambitious

individuals ready to step into their highest potential.

This premium experience offers twice-weekly live video calls, combining strategic guidance with

deep mindset work, ensuring consistent momentum and transformational growth over a 6 month period.

This is for the driven individual who is done playing small and ready to rise with full support, clarity, and confidence.

Spaces are extremely limited to ensure a truly bespoke experience.

I am interested, tell me more!

Integrity

Honesty and transparency.

Excellence

Top-notch services.

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